Candy Corner is The Reject Shop's own brand, and is an 'Australian' produced product. All product is produced by leading Australian Lolly manufacturers and is the corner stone of this successful brand.

 

The scope of the project was to re-design the range of 24 packs and ensure the design meets market and competitor category cues.

 

Project involved brand logo update, category segmentation across chocolate, jelly's and sugared lollies and new character illustrations across all packs.

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Mesh Design project managed the entire project including print management and roll out to market.

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